The TCEB MICE Roadshow to Shenzhen
 
Mar 20, 2018
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Ms. Nooch Homrossukhon, conducted a press briefing with 14 local journalists from 13 publications, who were very keen to learn about new MICE developments in Thailand and TCEB’s new promotional campaign “Meet by Design”.

Thank you, Shenzhen! The TCEB MICE Roadshow to Shenzhen on 14 March was a great success! The event at The Ritz Carlton Shenzhen was presided over by Mr.Vasin Ruangprateepsaeng, the Thai Consul-General from the Royal Thai Consulate-General in Guangzhou.

We set a record for attendance with 71 executives from 52 MICE travel agencies (half of which were represented by their General Manager or Vice GM). Our 24 industry and strategic partners, who included Tourism Authority of Thailand and the Guangzhou office of Thai Airways International, also had very productive business discussions. We expect our Shenzhen roadshow to generate 40 business leads, with 7,200 pax. That’s a potential THB 600,000,000 for the Thai economy.

In addition, TCEB’s Meetings & Incentives Director, Miss Nooch Homrossukhon, conducted a press briefing with 14 local journalists from 13 publications, who were very keen to learn about new MICE developments in Thailand and TCEB’s new promotional campaign “Meet by Design”.

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